Loxton is hugely responsible for the current sentiment and SP. He was the one that created these massive targets that were not met. He created a bubble that was bursting when he left.
Him leaving was never going to instantly fix the issues with this company.
What I want to see now is management grow some balls and actually be proactive in rebuilding the confidence and the SP, and I am yet to see anything of the sorts.
I realise there is stuff going on behind the scenes but not one person in management that is making me confident. Trish and co still seem to just be content on showing ignorance to the situation that surrounds them and I continue to see the same marketing techniques that I would expect 5 - 10 years ago. Going around commenting on peoples instagram photos of Yowies is doing absolutely nothing.
This confidence push should have been done 6 - 12 months ago when confidence was falling and the fact that we still haven't heard any good news is worrying to me. Need to get back on track and stop wasting time in these little side ventures.
New tier 1 retailers signing up for complete rollouts in the US along with strong sales figures is what I want to see and it is needed quickly! I won't be here in a couple of months if this hasn't happened.
YOW Price at posting:
33.0¢ Sentiment: None Disclosure: Held