Oh yeah, so instead of them working on a solid project, lets...

Oh yeah, so instead of them working on a solid project, lets have a bunch of guys working on sensationalizing the reports to spike the SP so they can pump and dump their options....

While those who buy shares expect a return on their investment, because it hasn't happened the way one or two has liked it, or as fast as a few months, doesn't mean dumping this whole thing on it's ear, so your SP can rise, but the actual value of the project is diminished is a smart plan.
I would NEVER work for options at my job, and I doubt you either. SP will move on true progress.
They are going to build a steel mill with processing in one to two other international locations. This does not spring up and production is under way in a matter of less then a year. If you want a pump and dump stock you should be in pharma or ethanol.