Ash besides the fact esports is the fastest growing spectator...

Ash besides the fact esports is the fastest growing spectator sport in the world there is this.

If u can help the technology challenged (me) by posting link.

'M' 'how might brands use esports as a marketing tool to engage with esports consumers'.

Notice the growth in esports revenues,etc blah blah but imo controlling the stadium is imperative as part of the business model and being involved as a 'layer' to profit from the growth in esports unlike tls has done with indoor/outdoor advertising,payments and probably energy.