select adds targeting landlords but also adds targeting the...

select adds targeting landlords but also adds targeting the younger renters. I came across a forum the other night where young renters were talking about the rentbond product. Some were saying how good it looked while others were yelling out it must be a scam etc etc.

I think if they put a strong focus on rentbond the young renters would flock to use it. Word of mouth would then spread the product amongst younger renters. Forget oldies for now. Its the younger renters that they should be targeting initially.