One has to ask why was Market happy to price it at 30c not too...

One has to ask why was Market happy to price it at 30c not too long ago, and even at 22c a bare couple of months ago. Why were some brokers forecasting targets of 6o odd cents (but have since lowered substantially)? Why has sentiment changed? Market is like an elephant, it never forgets and what it saw the last few months says this pattern is not one of redemption but instead more of the same and punished this behaviour