Scrixcy,
And woolworths also invested in Masters (billions), and we all know what happened there...
Seriously, if you have no idea why the Lau family sought to list their business on the ASX (the only stock exchange that would have been likely to succeed), then you are NOT a knowledgable shareholder/investor. In a very simple summary, it was to create something out of nothing, sell the story, get one of the Myer family members support (to somehow add some credibility) and then flog it to the poor mums and dads who subcribed to brokers for advice....
And then the Lau family and all their supporters, gift themselves millions and millions of shares whilst only issuing 25% of the company to the sucker investor (who are currently 50% down on their investment)....
If you like the ECG story, you may need an ECG to read your stress levels when you've done your dough and suffered a heart attack!
All in my opinion and by no way advice, but buyer beware!!
ECG Price at posting:
19.5¢ Sentiment: Sell Disclosure: Not Held