"Genuine Australian organic infant formula will be unique."
You know very well ODFA do not have enough organic milk supply to support the non binding sales agreements WHA have. WHA will need to import it which means it's non genuine Australian.
Also, most Australians don't even know what's made in Australia based on labelling. You think Chinese consumers will know? Just slap a kangaroo on the tin or an Australian flag and they will think it's from Australia.