Exactly. At the end of the day no one really cares about...

Exactly. At the end of the day no one really cares about anything other than the share price of the stock.
We can dissect a million and one things, and do forward projections till the cows come home but at the end of the day.....it all comes down to one thing. What is the SP?
Since August 2017 this has fallen 50%..... which is huge. This stock is nothing until we get serious and tangible traction on the ML. Until then...it'll keep falling as investors move to other stocks that will make them money in the meantime.