I completely agree that the number of uses per square km in urban areas are higher, and therefore generate more income per flight. If the technology can be bolted on and captures during the same flight, other than your R&D and any backend requirements to support the data, there is no additional costs.
They are already flying over a number of country areas, and wine regions on an annual basis, by capturing these areas with additional data layers on the same flight, you are then increasing the density of users in rural areas. If they are able to get an additional 500 farmers on board (average of 100 farmers of the 5 big states), using the average ACV, that's an extra $3M in revenue. Essentially, it is low hanging fruit as it there is already a demand for it out there,
NEA Price at posting:
$1.72 Sentiment: Buy Disclosure: Held