Time For Revenue..., page-11

The PTA Fundraisers website might have plenty of viewers or regular users. That does not mean any of those users pay to subscribe to Kneoworld games. The PTA Fundraising industry is huge and there are plenty of competitors for the fundraising dollar. For ESN to target the PTAs of American schools to funnel subscribers to Kneoworld is a good idea but as yet we don't know what material effect it has on ESN's revenue.
I believe the Kneoworld website is due for a makeover, but again, this may or may not contribute to actual revenue. In my view the current website is too busy, and appears un managed and updated irregularly ( at least the main or home page does seem so - I have not seen how the site looks to a paying subscriber)
And now there are one or two new shares now on the market thanks to today's meeting. I am heartened a little by the Directors' acceptance of shares as remuneration - that might reflect confidence as much as hope. It can't be too long before an announcement might have something concrete with respect to income to report. Refunds / rebates from the ATO are supportive but not really the kind of revenue that bodes well for shareholder value on an ongoing basis.
It would be encouraging to see some of the actual marketing and PR material the Chief Operating Officer has in place. I imagine there is a strategy, but am unaware of the timing of any campaigns or advertising. Internet searching reveals trickles of mentions on game aggregation sites, but these give no indication of anyone paying for the product. Hopefully an announcement about progress will enlighten.
Like all of us, I await some positive news re sales of the products.