Social media management apps are definitely the next big thing. Websites and apps that draw the most attention are ranked accordingly and the possibility of accessing everything through your own customised app guarantee long sessions from users. However, who will make it with all the competition out on the market is anyones guess.
http://webtrends.about.com/od/pr6/tp/The-Top-10-Social-Media-Management-Applications.htm
Some questions to digest:
What makes thred' unique?
What can make thred' leap in front of the competition?
Viral marketing strategy?
Can PRA take THD to the next level?