Telstra Launches $10 a day roaming international pass, page-4

Agreed Praetorian. Also, you can use Telstra AIR when abroad, and it includes unlimited calling & SMS. There has to be a lot said for convenience, and keeping your number. I mean essentially that is the benefit of FRX over local or normal Travel SIM's.

The good part is that in the 1st year Australian's only represented 12% of subscribers, and many of those were gained very early after launch (presumably some are also shareholders). Since the re-launch this year to the sustainable pricing model, Australian's have barely even figured in the download statistics.

Telstra's announcement will move the market, and signals the price floor for roaming you would assume for the next year or so (unless Optus or Voda move in response). The opportunity for FRX is to capitalise on the conversation, and to move in with a corporate offering assuming Prae's speculation is correct.

It turns out the recent country specific short stay plans was well timed. I wonder how they are tracking?

South Korea hasn't really appeared yet, how much would it cost to translate the app into Korean language?