Well, no prob, James. But did you see this section in this morning's article in The Australian Business:
Revenue is generated by subscription income. Users can subscribe to tipsters for a monthly fee or one-off prediction.
SportsHero collects the subscription fees and splits the income 50-50 with the leaders who are being followed. It will integrate sports app FootballHero’s 250,000 users, which launched in 2015.
Rising sports popularity and internet usage should bode well for this rapidly growing industry. In the adjacent daily fantasy sports industry, the total amount of annual entry fees will reach $US5.3 billion by 2020, according to a report by Juniper Research.
It comes as a boom in sports rights locally and around the world reflects changing viewing patterns in the TV industry. Viewers are watching more programs on demand, underlining how live sport is immune to the rise of online streaming services like Netflix.
After all, nothing keeps a household away from their favourite match on TV. With all the drama and tension inherent in a big match, it must be watched live rather than later via a personal video recorder.
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SHO Price at posting:
5.0¢ Sentiment: Buy Disclosure: Held
