The selling is due to consolidation and a .006 capital raising....

The selling is due to consolidation and a .006 capital raising. There is an article in AFR Street Talk about this deal- it will be one to watch, imo, but not until it is all orted and back trading. The AFR article, for members or take a free trial:

http://www.afr.com/p/opinion/online_retail_takeover_fascinates_iV5Us4gB0QL2ITnUtxbxYL

Headline is "Online retail takeover fascinates market". Yes, the article says, DD is loss-making. But, it will have cash injected.

DealsDirect is a very well known online retailer. If you look at the other online ASX-listed companies, many have done well.