It basicly means the cost of purchasing films or theatre...

It basicly means the cost of purchasing films or theatre releases are not put down as an expense but as an asset in the books and only a portion of the cost is expensed each year. eg 30% 1st year; 20% next year;15% year after and so on until zeroed at end of rights bought. problem is you can end up with a lot of worthless film rights that are down as expensive assets on your balance sheet. eg beware of asset values on balance sheet.