Furniture... You have highlighted what I see as possibly an...

Furniture...

You have highlighted what I see as possibly an issue here - they have not managed the recent interest in the stock very well.

Announcements were clearly a driving force to the rise, enticing wider market interest, new investors (and traders) and a large stable of new shareholders.

But, once the major shareholder had sold out there was silence. The timing with the release of escrow shares is also interesting.

It is hard to accept the argument of some on here that the company is conservative and therefore does not pander to market gyrations...which of course does not help explain the flurry of announcements immediately following the Brontech acquisition that drove the rally in the first place.

I would have preferred they recognised the opportunity presented to them (with the market bringing forward future value) by embracing the interest and locking in the rerating...but, it appears instead they shunned it; going into an information void just as the market cap and shareholder demographic had changed so dramatically.

The end result of doing nothing is to lose a large group of potential new long term investors, essentially turning them into traders on the back of an understandable stop-loss response to a free-falling stock.

Leading to a domino effect!

Most of these investors will not buy back in now...they are lost to the Company.

Future investors will also be wary after a quick check of OOK's history...investors hate large price swings, especially when large rerating rallies come all the way back to their starting points.

The fact OOK has performed worse than virtually every other blockchain stock in recent weeks, particularly after the gift of major interest in the lead up to the correction, is telling...based on their exposure, they should be one of the best performing.

Let's not forget the OOK sell off started weeks before the recent market correction, and when other blockchain stocks were clearly still outperforming...so the effects of the recmt DOW correction for us started from a much lower base.

So, what to think of it all...do we view the OOK communication void during this time as being by design, or the complete lack thereof?

Neither attract me.

I am happy for a company to just let the market do its thing...and report (or not) based on corporate merit.

There are issues however when this becomes selective...something I have seen many times over the years.

Most would suggest there is corporate merit in regularly communicating with shareholders during a period of major change in company activity, and associated change in market cap and shareholder demographic.

Particularly when a major shareholder is selling, escrow shares are being released around an EGM being held, and the stock price is in free fall.

I only hope the Akela brand is also not at risk of being tarnished in all this...if asked by them into an IPO I might want to ask their views on after-market support?

The sad thing here is I'd normally pile in and buy more at these levels, but I'm not 100% convinced we are all on the same page at this very minute.

Cheers