For any scumbags out there, just go to Safeway and check out a few trolleys, you'll always find a docket or two. So continue to shop at your favourite grocery store and reap the benefits of cheaper petrol as well...lol
Seriously though, its just a great marketing strategy, the impression that you're getting something for nothing, where in reality you are probably not if you shopped somewhere else.
It's quite interesting, that Coles Myer took the contrarian approach in relation to the Shareholders card, which, in effect, is the same thing, where it creates loyalty. Now they're scrambling to introduce petrol wowsers????
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