This company is not great at market communication. It's ASX...

This company is not great at market communication.
It's ASX announcements are all over the place with proposed Buy Backs, really awful powerpoint presentations at their results and complete inability to sell the story. It's like a bunch of Year 12's trying to communicate with the market.

I think the underlying business will be ok as Chair is good at managing the business, his team are just a bit amateur with the message. They need to under promise and over deliver simple messages.
"we are the new force in financial services"
"we have three income streams - mortgages, financial planning, cash investment product"
"we are in growth and development phase"
"we will gow our EPS exponentially"

I suspect the stock will be ignored until they get it together - the current price is reflective of an untrusting market and vendors out of escrow with their shares