... VMob chairman, Phil Norman, said the relationship with Tribal DDB was providing opportunities that were otherwise difficult for a small New Zealand company to obtain and they would look for similar partnerships with others.
"We have great technology, a great team, and a big market opportunity. It comes down to execution and having the right amount of capital available to do that and sufficient working capital to employ the right people."
Norman, who holds around a 5 per cent stake and was a former chairman of NZX-listed Xero, likes to take an active role in the young companies he invests in.
"When you're dealing with the SME sector boards need to be actively engaged and the chairman has a lot more to do than regular board meetings.
"You have to understand the business."
The VMob potential was "tremendous", he said, but it won't happen in five minutes - it's a long journey.