If only taking an invention to market were easy, there would be...

If only taking an invention to market were easy, there would be no need for pesky shareholders that were critical of management or were demanding a return on their investment. I  think its reasonable to ask yourself why bother with the share market to source funds with all the reporting thats involved if your proposal is so fantastic a private equity fund would be falling over themselves to invest. The problem is that there is at this stage of development massive risk that only mum and dad shareholders are willing to take. Unfortunately they don't properly evaluate the risks that are known now or the harder part what my come in the future and only focus on the spin that the company has provided to part with their hard earned. 1414 may turn into a very profitable company and I  hope for investors it does but personally I would only buy shares with money that I didn't need to see again ever,  when I read that if the SP should drop to 23c they will buy more that raises alarm bells because you are saying that you are smarter than the market, that would put you in fine company and probably begs the question why bother with small fish like 1414?