If your target market is aspiring pro's (as stated by catapult) then you have to convince them playr will help make that dream happen. Playr academy is likely going to tap into that dream. Acting as a conduit between playr users and being scouted.
If it works then the uptake will be amazing it seems like a long shot though.
If your target market is aspiring pro's (as stated by catapult)...
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