That product is a joke compared to the tech MYQ have, it's like saying ...
"Sizing tech has been around for centuries!"
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This is from their website;
"There are two ways to add a reference item:
Compare with a previous purchase. Shoppers can find items they have bought from stores connected to Virtusize right in the widget. Clicking on the Compare button for a previous purchase makes Virtusize show a comparison between that and the item shoppers are looking to buy.
Measure a favourite item. Shoppers follow the clear guidelines given to them in the widget on how to measure their favorite item at home. It only takes two minutes and we only require two to four key measurements."
It's just an archive of data point across retailers to determine 'similar fits' from different stores (if they sign up), and the second dot point is to literally have to physically measure yourself or your cloths at home....kidding me right? Where did I put the measuring tape again? Do I even own one in 2019? "Only takes two minutes" AKA it takes at least 5 minutes to figure out what you're meant to do unless you've done it before.
Anyone with family or friends, or they themselves, buy cloths online often will understand just how popular this could be especially if it's offered right in front of your face when shopping on a phone etc. (which is more popular year on year). And this is only one application of the software - patented!
Thank you for sharing the competitor, I was not aware of them, but if anything this only gave me more confidence in this knowing that's the sort of thing that's out there right now.