My prediction is that Foxtel will eventually buy a controlling stake in TEN. Foxtel knows that sport is where the money is but it can't get access to the major events due to the anti-siphoning laws.
What the anti-siphoning laws do allow though, is the live streaming of sports on the list as long as they are simultaneously broadcasted on FTA TV. (ie similar to what Channel 7 did during the Olympics)
This will give Foxtel access to any advertising revenue through the sports being broadcasted on Channel 10 for viewers who don't want to pay a subscription to Fox Sports. It will also allow them to stream the sports advertisement free through their own SVOD platform.
Just my own theory and interpretation of the laws as they currently stand. It could be that Fox Sports through its association with its parent organisations ie News Corp and Telstra will need to wait until the 2 out of 3 rule changes currently before the Senate get passed before this can happen. With TEN looking on rocky ground maybe it will finally give our elites in Canberra a sense of urgency to finally get the Bill passed!
Just as a note, if the Media Reform Bill does get passed I've got a number of 'theory's' that are counter to this one so please note that this post is purely for discussion purposes and is not a recommendation to buy TEN.
TEN Price at posting:
36.0¢ Sentiment: Hold Disclosure: Not Held
