News: SRF Surfstitch says Sam Weiss to succeed Howard Mcdonald as chairman, page-18

The answer lies in the change of Chairman notice posted on the ASX

Quote " The last four months since the departure of the former CEO have been highly challenging for management. However, the appointment of CEO Mike Sonand in May is already having a very positive impact on the business and our Leadership team, which can now focus on rebuilding what is fundamentally a great business"

Sonand is starting to turn this company around just like he did with Globe.

If you don't buy soon you will miss the boat, this will take off like a rocket when investors realise the doom and gloom is over and the business is growing.