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Hot on the heels of its deal with China’s only bank card company, mobile commerce company 99 Wuxian (ASX:NNW) has developed a new channel to market China’s leading insurance companies.
Three large insurers have signed with 99 Wuxian to utilise Wuxian’s mobile online market place loyalty programs. The program offers a variety of physical and virtual goods to consumers via a mobile banking application.
The insurance companies will launch marketing campaigns to implement customer care and increase customer engagement as well as provide incentives.
99 Wuxian reported a maiden net profit of $1.02 million for the 2014 financial year.
