Some of them are license some of them they owned with streaming...

Some of them are license some of them they owned with streaming stuff
paper, radio and TV show they produce they owned all the contents with their armies of Journalist, AFR has the one best paid subscriptions model
across this medium they have several millions paid subscribers and growing

There have some 1/2 million stream a day on 9now and growing with their programs and they can sell ads based on what people viewing habit and have targeted ads pretty like what google been doing for years and like I said this is first stage tech advantage.

now we can use the same tech with the content behind it.
have a look at 9now revenues and digital subscriptions, it rising fast and the margin is awesome.

We not going to kill facebook or google but we can regained lost ground in the last decade and becomes very profitable.