Another good message from DES.
getting better all the time, but slowly.
MM
“Pushing is better than pulling”
Destra Corporation Limited (ASX: DES), Australia’s leading digital music
service provider, has signed a deal with GoConnect Ltd (ASX: GCN) that
will allow consumers to access music and video clips on their Windows
Smartphones and Pocket PC’s as well as receive high quality music video
clips on their desktop computers.
Destra’s CEO, Mr Domenic Carosa said, “As the mobile phone increasingly
becomes a multi-functional communication and mobile entertainment device,
GoConnects m-Vision provides DestraMusic with the “early mover” advantage
in new service delivery for the mobile phone industry.”
GoConnect’s exclusive patented technology works by delivering high quality
content without interfering with your download traffic by using the
“vacant” space within the bandwidth.
GoConnect’s CEO, Mr Richard Li said, “Online music consumers buy music on
a per download basis where every purchase is a separate decision to make.
Our technology will help to increase their online music purchases by
motivating the consumer to buy.”
Customers will also be able to access the free music sampling service,
Music EV, on their PC by downloading the free GoTrek EV software from
www.gotrek.com.au.
Users of the Microsoft Windows Mobile powered Smartphones and Pocket PCs
will download GoConnect’s software at www.m-vision.tv to watch the music
video clips for a subscription fee.
The free sampling service will deliver a regular selection of 30-second
music samples from the current chart in both video and audio formats and
can be played by the customers on demand from a play list.
The ability of GoTrek EV and m-Vision to deliver music samplers directly
to the consumer’s desktop or Windows Smartphone, will enable the
DestraMusic-GoConnect partnership to work even more closely and
effectively with music labels in joint marketing campaign for any artist
they intend to promote.
The partnership between the two companies also involves GoConnect
establishing its own branded online music retail store, Music EV Online,
as a re-branded service of DestraMusic offering at present over 200,000
music titles and targeted to be expanded to over 500,000 titles by mid
2004.
Music EV Subscription service will provide full-length music videos of the
most popular titles available to the customer for multiple plays for a set
period of time on Microsoft Windows Mobile powered Smartphones and Pocket
PCs.
Richard Li said, “Consumers who do not want to purchase individual songs
outright, can choose to purchase the subscription service. They will have
the latest music videos delivered directly to their Microsoft Windows
Mobile devices simply by pressing the update key on their phone once.”
Domenic Carosa said, “DestraMusic is constantly seeking new and improved
solutions to provide the best experience to its customers. GoConnect’s
technology will expand and improve the music service by providing a
quality sampling service via GoTrek and m-Vision. This will also give
consumers the choice of a subscription service to Music EV.”
For further Destra media information contact Mr. Domenic Carosa 0411 196
979
For further GoConnect media information contact Mr. Richard Li 03 96296615
-End-
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