If what you're saying is correct about MDR's fees going from...

If what you're saying is correct about MDR's fees going from $100 - $150 then I believe that is good news.

Each pharmacy joined the Medadvisor platform after looking at the 'Return on Investment' section on the Medadvisor website. An extra $50 per month is minimal compared to the suggested returns from their calculator.

Also, an extra $50 per month for 2,400 pharmacies equates to roughly an extra $360k per quarter for Medadvisor's revenues. This means that Medadvisor will have the funds necessary to continue to provide an excellent service and cutting edge platform for users.

As for the 'few extra cents for your meds when using the tap to refill option'. I also think that that is a great idea. Medadvisor need to monetise this platform from every angle in order to continue providing such a disruptive service. From their Ann in October, they had processed in excess of 2 million script renewals since Q1 CY 2014. Exponentially increasing. They will easily process over 2 million renewals in CY 2017 IMO. With a surcharge of say 50c will mean roughly $1m in annual revenue or an extra $250k per qtr.

Exciting times ahead. An increase of monthly subscription fees and a surcharge on tap to refill could mean they are getting the funds ready to launch a targeted international expansion.. they already have $8m or so in the bank.