Putting the success of the company above all needs to be centrepoint of the business strategy. Sales should be the metric used to measure progress. Incentives must be tied to $$ generated. But that only happens when you have something to sell.
Staffing, salaries and future rewards should be commensurate with the business need and state. Here's hoping Greatcell's news means a profitable business is on its way.
GSL Price at posting:
17.0¢ Sentiment: Hold Disclosure: Held