Pleased to see Paris Creek now being stocked at a few of my local Woolworths supermarkets here in Melbourne. Following the acquisition announcement I went to the same stores and they were nowhere to be found.
Very good to see a real example of the rollout across the Eastern Seaboard that management have eluded to previously. As I’ve said earlier, given 75% of sales are presently attributable to SA alone, if they can replicate these sales in the major cities the potential here is huge.
Branding does need some work in my opinion but Management have already noted this is a priority. The hard part is getting shelf space yet they already seem to be making good progress on this front.
They’ve been very quiet of late so would be good to have an update soon, particularly on how the rollout we’re seeing is progressing.
Just my thoughts. As always do your own research.
LON Price at posting:
78.0¢ Sentiment: Buy Disclosure: Held
