IPO - UUV Aquabotix Ltd, page-406

UUV has an excellent product offering.

There is one major issue, current UUV staff assigned to sell the product cannot secure any orders.

You need salespeople with UUV knowledge to secure orders.

People buy a product because the person demonstrating the product can make the buyer visualise why they should buy the product.

An example,
Hurricane Irma was the fourth-costliest hurricane on record. UUV should have lent one drone to one of the affected regions, and made sure to spin the social media cycle....

If they cannot even sell one drone to a region with an estimated damage bill of 62.87 billion when they have a product that is superior and would help with the rescue/repair mission, then something is wrong with the current management. Just my 2 c worth....