Share price continues to slide yet the number of posters on HC...

Share price continues to slide yet the number of posters on HC with buy sentiments are starting to increase.

Are there any posters that have a sell sentiment that would like to give their two bobs worth on why they think the share price will continue to head south?

I've just about done all the limited research that I am can do - short of breaking into PRT Head Office and looking through their accounts.

Other than a reduction in advertising spend due to a somewhat cyclical subdued economy, I can't see any reason for PRT getting much cheaper.

Just as a note of interest PRT have paid two dividend payment every year since 1994 when they only paid one at 3.5 cents. Hopefully this year won't be any different - consensus seems to be for a final divi of 1.5 cents. That makes 3.5 cents for the year - not a bad return at todays closing price and that's before franking credits!

I'm keen to add to my current holding but am somewhat hesitant to buy more until I start to see some sort of bottoming in the price slide. I keep telling myself it can't get any lower and sure enough the next day it has dropped another half cent or so.

It would be also interesting to hear any thoughts on why Westpac and Australian Super have been selling down their holdings. A few posters have made comments about the share price been intentionally pushed lower but not sure what Westpac and Aust Super would have to do with it.