Personally, I begin to wonder did Oroton ever have any brand at all? It's starting to look like they were just monopoly recipients of the profits from holding the right to run Ralph Lauren's stores. The supposed Oroton handbag and accessory brand may have been a smokescreen.
Oroton simply furthers these perceptions because it did not segment sales and profits between its own brand and the Lauren brand. They hid any imperfections in their own brand behind a combined result. Now, with Lauren gone, we see the emperor may have been naked the whole time.
ORL Price at posting:
$2.14 Sentiment: None Disclosure: Not Held