Agreed. Management has made a great start but yet to make it a success. Tepid growth in the USA needs to turn around. Massive unrealized potential.
They may need to recruit a top executive or two in online retail to help prioritize and push growth. To date, presentations on progress and intensity of push in the USA has been scant on detail.
There are now quite a few Aussie on line businesses with rapidly growing USA presence; other garment businesses, online real estate plays, credit and payment providers etc.
USA should be a $100m business for CCX and time has come to build stronger momentum.
I’d go so far as to make it 50% of the CEO’s annual bonus KPI.
The prize is a billion dollar one if they get it right.
Generating stronger US sales growth, page-3
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