scottm I'm not sure - they started up 2013 and back then big...

scottm

I'm not sure - they started up 2013 and back then big data and turning that in to retail commercialisation was still in its infancy (even in the US), but as you can see from below it is taking off now.

'...the latest BI Intelligence* forecasts that estimate that US In-Store Retail Sales triggered by Beacon and Mobile Engagement Technologies is expected to increase from US$4billion in 2015 to over US$44 billion in 2016.'

It appears that they have managed to build a fair client in the short time since then (and I'm guessing some perhaps still on trial or early adopter type agreements).

The reverse takeover capital raising will move them to the next level of service delivery, marketing and expansion that will be required to match the projected growth in market demand for these type of software platforms and associated services and support (particularly in the APAC region imo).  Once their established I think they'll find full commercialisation easier and easier as they go along.

Also, looking at SKF which I think from an offering perspective is 'version 0.1 [with Sprooki now having connected the dots and making theirs an all in platform for big data analytics, consumer marketing and online/offline shopping'], SKF have started with trial agreements and are now almost back to their IPO price of 20c...

That tells me no issues for Sprooki when comparing the two...