I'm previously lived and worked in China and saw how e-commerce...

I'm previously lived and worked in China and saw how e-commerce operated hence why I chose to invest in the company.

I agree with you that it's a totally different market but lot of these brands already have bran awareness in China. E cargo probably won't be as successful as initially planned based on the changed laws but I think it will still be a profitable business.

I know they had a payback period by the end of the year, probably unlikely under the current circumstances.

I can see Kathmandu expanding into China, with North face and uniqlo being so successful with similar items it was only a matter of time Kathmandu enters the market