downrampers trying to get app3b, page-23

samson77,

You missed the point, maybe Flux was more direct:

"tell us the size of the market"

it's not the crap they put in the announcement:

"In 2012-13 industry revenue is estimated to be $765 million, according to IBIS World. In the five years leading up to 2017/18, industry revenue is forecast to grow further by an annualized 6.3% to $1.04 billion."

the market they refer to includes goods such as bicycles, camping equipment, exercise and fitness equipment which I think would account for most of the lofty numbers they quoted.

Further, as far as I can tell they are aiming for the same customer as nasal strips!!