Well, they're not making any money! They need profits for the SP...

Well, they're not making any money! They need profits for the SP to rise. Considering the very large number of shares on offer, they need quite decent profits.

Don't get me wrong, I like the technology, I hold the stock, but having cool tech is different from selling it at a profit.

On the positive side - the way they are looking at other applications now is encouraging. While the auto sector was dominating their thinking, they were beholden to national government regulation. As we have seen, there are so many interest groups pestering our pollies, it's nigh impossible for them to make the right decisions.

Some car manufacturers went with DataDot for commercial reasons, and that is the way forward. Seek commercially viable applications, where the benefit is significantly more than the cost of application, and customers will buy it.

Wait for government regulation to enforce mandatory use of your product, and you might die of old age waiting.

Cheers,

BB