Don't forget that OVO has been running a television campaign that has been including FamilyZone
https://www.familyzone.com/ovo
Smart Communications in the Philippines were launching Family Zone in Q4 2017.
We achieved 5,000 registered international accounts in the month of December, mostly through Telkomsel, who were paying for their own marketing, and only launched during Q4.
We only need small market penetration internationally to have a dramatic impact on our bottom line.
Consider FZO for 2018, page-38
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