Excellent feature on Evolis and Dominic Burg in Elle Magazine - 3.8 million followers on Instagram
There are 33 Elle websites globally, which collectively attract over 25 million unique visitors and 370 million page views per month. The magazine reaches over 69 million readers. The vast majority (82 percent) of Elle's audience are women between the ages of 18 and 49. Its readers have a median age of 34.7 years
https://www.elle.com/beauty/hair/a24180376/am-i-using-too-much-dry-shampoo/