As someone who has never drunk more than a can full of either...

As someone who has never drunk more than a can full of either product. I am assuming that CCA are developing 'new tastes' to capture future buyers' spending on fizzy drinks and the 'speed in a can market'
Established quaffers of coke would be a diminishing income,long term. It seems that with all the changes over the product range in the last ten years, we see the original still available for the diehards.
Unless they change sides and buy,(gulp) pepsi.