Buying Woolworths at $26.50, page-2

WOW went down mainly because that same store sales customers went to WES.
the market has factored this in as they know the FY will be very dismal.
even so, they will never go backwards on divvy, and at $26.50, it is at 5.3%FF, which is very attractive to SMSF"s and even fund managers, so the sp will not contract further.
then you have the potential of a new CEO giving confidence back to shareholders, and turning the titanic around.
also, benson has always argued that the credit card/banking is about to take off, depending on final approval, but very likely will be given.
so all in all, it is a very exciting time for WOW, but trying to pick the bottom is almost impossible, but who cares- sit back and relax with the divvy, knowing full well that you can't lose and as an added bonus, can enjoy a good night's sleep.