Hence why i stated two applications to it and how IoT function...

Hence why i stated two applications to it and how IoT function could aid the traditional retail industry to understand their customers better. (refer Applying IoT to retail).

In all honesty, any data that are collected is valuable to understand the patterns and manners which will be used to improvised consumer experience and efficiency. That is why I am so immerse into POK/BUDDY due to the nature of the industry.

I might be wrong but I am standing firm with how I think this will turn out to be.