Back on the  7th of Feb, (pop to 10c bid at one stage) the...

Back on the  7th of Feb, (pop to 10c bid at one stage) the broker data released shows two new brokers active that i haven't seen involved for the last quarter.

JPM (+1.5m shares) and CLSA (+800kish) 
While volumes are not lifechanging, it shows the effect one or two orders will have on the share price

Lifx has a great name in the market - as smart tech for your home.

from a press release just out now from the law firm advising buddy
"LIFX is one of the world's leading manufacturers of smart lighting. It has sold 1.8 million units across more than 100 countries and are used in nearly one million homes." DLA Piper

Imagine the multiplier effect of sales if/when they can transform this into commercial applications with benefits to business such as external control, reporting and monitoring. 

The issue i see with paying for reporting and monitoring of energy use, such as OHMs, is it is an upfront headline cost, and it is not easy to see the immediate payoffs that are needed to cover this cost.Having energy efficient smart bulbs - combined with the ability to monitor and report, you can see immediate savings (vs older, "dumber" bulbs) without having to rely on changing individual users behaviors.

With the possibility of control given by LIFX globes and their ease of connectivity to external platforms, the possibility's are only held back by the imagination of both Bud/LIFX and the client, but seemingly endless.

two examples off the top of my head
**Businesses auto dimming/switching off the lights and aircon if rooms/floors are unused -  with the savings being real time monitored via the Buddy Cloud backend reporting .
**Hotels monitoring occupancy of rooms - without any disturbance to guests. Hotels can use this for energy savings, or even simply to ensure the cleaners/room service do not unduly interrupt the guests, leading to less impact and more positive experiences.. Not to mention the wow factor of having smart lights.. 

Buddy/Lifx should now be at the forefront of businesses taking control over systems when they are not needed, and dramatically reducing their energy footprint, with the cost able to be directly visualized..

Buddy now have a product that people seem to want to buy..