I totally agree with you guys - Coke is arguably the best...

I totally agree with you guys - Coke is arguably the best branded and most popular branded product in the world. It will almost certainly be around in 100 years time.

HOWEVER, my point is that CCL - who merely own the rights to bottle the stuff in Australasia and other local asian markets - is overpriced. To own Coca cola company (USA) is another story. But to buy CCL at $9 is crazy IMHO. I perhaps would consider buying CCL myself at $3.50 - $4.00. But at $9, this is VERY speculative again IMHO. And don't worry about offending me, I am more than happy for you to be honest and upfront.