It is interesting to note that Brand ambassador Apps will be rolled out to supplement Shareroot platform. Pls see the link below. When can we expect news on that?
I imagine one of the apps may look like the sample below.
A user can easily tag the photos with brand hash tags and share them to different social media.
Those photos will be available on Shareroot platform. Once approved, the brand owners can use the photos for marketing purpose. Streamlined processed!
Quote: More apps to come
The current ShareRoot app is just the first in a series of apps that the company plans to roll out. Abelson outlined three different apps that the company is currently working on.
The first one is what he called an "ambassador app," which would be an invite-only apps where brands would pick users who they felt best represented their product and ask them to give permission for even more images to be used. In turn the user would get discounts and promotions for products. The app would have direct messaging built in and the whole thing would be gamified.
So, in a given month, if the user is recruited by Pepsi and posts five photos that the brand likes, they can unlock a free 12 pack of soda, for example, or a 50% for an order from a store.
It essentially turns users into brand ambassadors.
