I can think of two explanations for today's share price action. However whoever is selling today is selling at a loss.
It could be simply stop loss selling which can become self sustaining for a period. Alternatively there could be some bad news in the wings that is yet to become public.
Much of the trading in BLY and BLYO over the last couple of months doesn't make a lot of sense, and today doesn't make a lot of sense. It could be a massive buying opportunity or BLY could be in its death throes. For me I am going to sit on the sidelines for a while until it is clearer what is going on.
BLY Price at posting:
1.5¢ Sentiment: Buy Disclosure: Held