Those who've been following these charts will remember the UK grossing chart showing very similar patterns to the NZ chart in the lead up to sparks launch.
There's a new event of some sort registering here now, the same as the others but out of sync with dates. My theory is that the peaks indicate experimental or trial periods with a proposed distributor and repeat monthly on the same date (this fits like a glove with the spark trials and subsequent rollout.
So my next theory (really just a slightly more convincing guess) is that this is a second potential distributor running a new trial.
The gap is on the 26th is mimicked back in november.
The next peak wasn't due until the 6th of Feb but came on the 27th Jan.
Might just be a complete load of sh1t but I'm giving it some merit.
MWR Price at posting:
$3.41 Sentiment: None Disclosure: Held