APN & oOhMedia! merging, page-12

You put up a valid point. I know the balance sheet looks good and revenue so forth. I just don't get how advertisers can continue to pay, when the consumer doesn't look or listen. That's why I have asked in a previous post, had the person actually seen a live screen in action. I think their screens have to get clearer. From a standing point across track of about 3-4 metres, the screens are just not good enough. Maybe if they got some decent coin they could improve that problem. Music playing on platforms, Station Personnel calling out train destination information makes for a lousy, noisy environment. Majority of people have ear buds. I've seen 2 different types of screens lately, actually 3. They are not competitors, as they are not cross track. However, each of them had me captivated. The places that they were in were not noisy, screens were crystal clear and I can even recall the ads tonight and I passed them weeks ago, one of them a few days ago. As I say though, they are not cross track advertisers.