They have been available is some 7-11's for some time and sales have obviously been good enough to warrant a roll out to 8500 stores. Seems like positive news to me.
Of course they won't announce sales estimates. The only way this stock gets out of the gutter is sales, not noise from mgt re hoped for sales.
If this announcement leaves you cold, just continue to not hold. Nobody really cares.
YOW Price at posting:
11.5¢ Sentiment: Hold Disclosure: Not Held